Process & FAQ

How We Work.

No mystery, no runaround. Here's exactly what happens from first conversation to launch day — and answers to the questions we hear most.

5-Step Process
01

Discovery & Strategy

We start with a real conversation — your business, your audience, what's working, what's not. I audit your current site and map out a strategy before a single pixel gets designed.

Site Audit Competitor Review Conversion Strategy
02

Design & Wireframe

I design the full layout — page by page, section by section. You see everything before development starts. No surprises, no guessing.

Custom Layout Brand Alignment Mobile-First
03

Build & Wire

The site gets built in Webflow — fully custom, fully responsive. Forms, booking, CRM integrations, lead capture — everything wired and functional.

Webflow Dev CRM Integration Lead Capture
04

Review & Refine

You review the full build. We go through every page together, make adjustments, tighten the copy, and make sure it feels right before it goes live.

Live Walkthrough Copy Refinement QA Testing
05

Launch & Handoff

We launch. DNS, SSL, SEO settings, analytics — all configured. You get a full walkthrough of your site so you know how to manage it. And I don't disappear after launch.

DNS + SSL SEO Setup Analytics Training
FAQ

Questions We Hear Most

How long does a custom build take?
Most custom Webflow builds take 2–3 weeks from kickoff to launch. Timelines depend on the number of pages, how quickly feedback comes in, and whether third-party integrations are involved. I'll give you a clear timeline before we start.
Do you use templates?
Never. Every site is built from scratch — custom layout, custom design system, custom code. Templates are fast but they look like templates. Your business deserves better than that.
What's included in the Fix Pack?
The Fix Pack covers the highest-impact improvements to your existing site — site speed, mobile responsiveness, CTA clarity, basic SEO, and lead capture setup. It's a focused sprint, not a full rebuild. Priced at $1,500, with flexibility based on what your site actually needs.
How many revisions do I get?
I don't work on a revision-count model. We review the build together, go through every page, and make it right. The goal is a site you're proud of — not a countdown clock on feedback rounds.
Do you work with businesses outside of Ashland?
Yes. I'm based in Ashland, Oregon but work with local service businesses anywhere. Everything is handled remotely — strategy calls, design reviews, and launch walkthroughs are all done via video.
What happens after launch?
I don't disappear. You get a full walkthrough of your site so you can manage it yourself. If you want ongoing support — performance monitoring, content updates, A/B testing — that's available as a monthly retainer.
How do I get started?
Book a free 30-minute strategy call. We'll talk about your business, look at your current site together, and I'll tell you exactly what I'd build and what it would cost. No pitch, no pressure.
Get In Touch

Start a Conversation

Tell me about your business and what you need. I'll get back to you within 24 hours.